The True Face of North Face

gcode · March 23, 2021, 05:08 AM

Never thought I's see something like this in Newsweek

https://www.newsweek.com/true-face-north-face-1576659">https://www.newsweek.com/true-face-north-face-1576659

QuoteIt started with a nice gesture. Adam Anderson, the CEO of Innovex Downhole Solutions, wanted to buy his employees a Christmas gift. So he ordered 400 North Face jackets and asked that their corporate logo be included.

Then came the bad news. The North Face company would sell Innovex the jackets but wouldn't include the energy company's logo. The reason? Innovex was an oil and gas company, and it would be a bad thing for North Face's public image to associate itself with the industry.

Not happy with that answer, Anderson struck back with some public relations of his own. It turns out the vast majority of North Face's apparel—its hoodies, snow pants, coats and many other items in its product line, like backpacks and tents—are made with polyester, polyurethane and nylon, all of which come from petroleum. Even its fancy fleece jackets are made of polyester.

Jeff · March 23, 2021, 05:17 AM

Does this braindead company think that polyester,nylon and polyurethane grow on trees?

gcode · March 23, 2021, 06:35 AM

Quote from: Jeff post_id=8668 time=1616501836 user_id=103Does this braindead company think that polyester,nylon and polyurethane grow on trees?

and gasoline magically appears at the gas station and electricity happens when you flip a switch

Jim at Gentex · March 23, 2021, 06:37 AM

Quote from: Jeff post_id=8668 time=1616501836 user_id=103Does this braindead company think that polyester,nylon and polyurethane grow on trees?

LOL...apparently they do! :huh:

Don't worry though.
When the oil and gas industries are shut down, North Face employees can get other jobs.

Innovex should go with Under Armour anyway.
They will put your corporate logo on their stuff without judging you.

Jeff · March 23, 2021, 06:51 AM

[quote="Jim at Gentex" post_id=8671 time=1616506627 user_id=83]

Innovex should go with Under Armour anyway.
They will put your corporate logo on their stuff without judging you.

[/quote]

Yep, just look at all of the kneeling NBA/NFL players who wear UA.

TylerBeer · March 23, 2021, 07:51 AM

sounds like a classic case of "Marketing doesn't know how our products are made".

DUM1 · March 23, 2021, 07:53 AM

KEEP SEEING GRETA !!! how dare you !
then eats some kfc from a poly bucket with a plastic spoon and drinks from a 1 use plastic bottle ...

ghuns · March 23, 2021, 09:27 AM

Quote from: TylerBeer post_id=8683 time=1616511072 user_id=116sounds like a classic case of "Marketing doesn't know how our products are made".

Or it's about it being more important to be perceived as environmentally conscious than to actually be environmentally conscious.

Gotta rack up those woke points. It's the new currency of the realm.

Jim at Gentex · March 23, 2021, 09:43 AM

Quote from: Jeff post_id=8673 time=1616507474 user_id=103[quote="Jim at Gentex" post_id=8671 time=1616506627 user_id=83]

Innovex should go with Under Armour anyway.
They will put your corporate logo on their stuff without judging you.

Yep, just look at all of the kneeling NBA/NFL players who wear UA.

[/quote]

Hey, UA doesn't control who buys their stuff.
Their CEO was critical of Trump, but that came mostly out of Trump's public criticism of Baltimore at the time.
UA is an American-owned company that stays out of politics for the most part, and I have no problem buying their stuff.

If we ONLY deal with companies who match our political views 100% the marketplace gets very small.

Jeff · March 23, 2021, 10:02 AM

[quote="Jim at Gentex" post_id=8703 time=1616517815 user_id=83]

Hey, UA doesn't control who buys their stuff.

[/quote]

They sponsor teams and individual athletes they can most certainly control who buys their stuff, to a degree.
Also I'm playing a bit of devil's advocate here as well. :ice:

Jim at Gentex · March 23, 2021, 10:17 AM

Quote from: Jeff post_id=8706 time=1616518926 user_id=103They sponsor teams and individual athletes they can most certainly control who buys their stuff, to a degree.
Also I'm playing a bit of devil's advocate here as well. :ice:

Yeah, I get that.
The point was that North Face decided to hypocritically judge an energy company without realizing how stupid they sounded when we consider the fact that the vast majority of their products are petroleum-related.

All I was saying is that afaik, UA has a whole corporate logo division that will print your logo on their products without judging you.
It's called doing business, and it's nice to see there are still a few companies that value earning money more than they value earning woke points.

Jeff · March 23, 2021, 10:20 AM

[quote="Jim at Gentex" post_id=8709 time=1616519851 user_id=83]

Quote from: Jeff post_id=8706 time=1616518926 user_id=103They sponsor teams and individual athletes they can most certainly control who buys their stuff, to a degree.
Also I'm playing a bit of devil's advocate here as well. :ice:

Yeah, I get that.
The point was that North Face decided to hypocritically judge an energy company without realizing how stupid they sounded when we consider the fact that the vast majority of their products are petroleum-related.

All I was saying is that afaik, UA has a whole corporate logo division that will print your logo on their products without judging you.
It's called doing business, and it's nice to see there are still a few companies that value earning money more than they value earning woke points.
[/quote]